{"id":12348,"date":"2022-05-25T11:40:53","date_gmt":"2022-05-25T04:40:53","guid":{"rendered":"https:\/\/hostify.vn\/blog\/?p=12348"},"modified":"2022-05-25T11:40:53","modified_gmt":"2022-05-25T04:40:53","slug":"cach-viet-content-thu-hut-khach-hang","status":"publish","type":"post","link":"https:\/\/www.hostify.vn\/blog\/cach-viet-content-thu-hut-khach-hang\/","title":{"rendered":"20 C\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p><strong>L\u00e0m sao \u0111\u1ec3 content thu h\u00fat \u0111\u01b0\u1ee3c ng\u01b0\u1eddi \u0111\u1ecdc? <a href=\"https:\/\/hostify.vn\/blog\/cach-viet-content-thu-hut-khach-hang\/\" target=\"_blank\" rel=\"noopener\">C\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng nh\u01b0 th\u1ebf n\u00e0o<\/a>?<\/strong> \u0110\u00e2y l\u00e0 c\u00e2u h\u1ecfi m\u00e0 nhi\u1ec1u b\u1ea1n \u0111\u00e3 v\u00e0 \u0111ang l\u00e0m content v\u1eabn c\u00f2n \u0111ang ph\u00e2n v\u00e2n, ch\u01b0a t\u00ecm \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi ch\u00ednh x\u00e1c nh\u1ea5t. Sau \u0111\u00e2y <strong>Hostify.vn<\/strong> s\u1ebd g\u1ee3i \u00fd cho b\u1ea1n nh\u1eefng c\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3 nh\u00e9.<\/p>\n<h2>Th\u1ebf n\u00e0o \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Content hay?<\/h2>\n<div id=\"attachment_12354\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12354\" class=\"size-full wp-image-12354\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-1.webp\" alt=\"20 c\u00e1ch vi\u1ebft content thu th\u00fat kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3\" width=\"800\" height=\"411\" srcset=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-1.webp 800w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-1-300x154.webp 300w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-1-768x395.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-12354\" class=\"wp-caption-text\">Content hay l\u00e0 g\u00ec?<\/p><\/div>\n<p>Th\u1eadt ra, kh\u00f4ng c\u00f3 m\u1ed9t l\u00fd thuy\u1ebft c\u1ee5 th\u1ec3 n\u00e0o cho content hay c\u1ea3, mu\u1ed1n vi\u1ebft m\u1ed9t content hay b\u1ea1n h\u00e3y \u0111\u1eb7t m\u00ecnh v\u00e0o kh\u00e1ch h\u00e0ng, t\u1ed1i gi\u1ea3n t\u1ea5t c\u1ea3 n\u1ed9i dung v\u00e0 m\u1ecdi c\u00f4ng th\u1ee9c \u0111\u1ec1u nh\u1eb1m t\u1edbi m\u1ee5c \u0111\u00edch l\u00e0 \u0111\u1ec3 kh\u00e1ch h\u00e0ng bi\u1ebft r\u1eb1ng h\u1ecd \u0111ang \u0111\u1ecdc content \u0111\u00fang v\u1edbi m\u1ee5c \u0111\u00edch h\u1ecd t\u00ecm ki\u1ebfm v\u00e0 d\u00e0nh cho ch\u00ednh m\u00ecnh.<\/p>\n<p><strong>C\u00f3 4 y\u1ebfu t\u1ed1 c\u01a1 b\u1ea3n \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ed9t content hay:<\/strong><\/p>\n<p><strong>G\u00f3c nh\u00ecn:<\/strong> \u00dd t\u01b0\u1edfng c\u1ee7a ng\u01b0\u1eddi vi\u1ebft content \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u1edf g\u00f3c \u0111\u1ed9 n\u00e0o?<\/p>\n<p><strong>Th\u1eddi \u0111i\u1ec3m:<\/strong> Ng\u01b0\u1eddi \u0111\u1ecdc c\u00f3 c\u1ea7n ch\u1ee7 \u0111\u1ec1 n\u00e0y kh\u00f4ng?<\/p>\n<p><strong>Ph\u00e2n ph\u1ed1i:<\/strong> N\u1ed9i dung content c\u00f3 \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a cho k\u00eanh \u0111\u0103ng t\u1ea3i kh\u00f4ng?<\/p>\n<p><strong>Vi\u1ebft:<\/strong> \u00dd t\u01b0\u1edfng c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c truy\u1ec1n \u0111\u1ea1t c\u00f3 d\u1ec5 hi\u1ec3u v\u00e0 mang l\u1ea1i l\u1ee3i \u00edch cho ng\u01b0\u1eddi \u0111\u1ecdc kh\u00f4ng?<\/p>\n<p>C\u00f3 th\u1ec3 n\u00f3i 4 y\u1ebfu t\u1ed1 n\u00e0y k\u1ebft h\u1ee3p v\u1edbi nhau \u0111\u1ec3 t\u1ea1o th\u00e0nh m\u1ed9t content hay. Hi\u1ec3u \u0111\u01b0\u1ee3c 4 y\u1ebfu t\u1ed1 c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng content hay n\u00e0y c\u00f3 th\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n.<\/p>\n<p>V\u00e0 \u0111\u01b0\u01a1ng nhi\u00ean ngo\u00e0i l\u00fd thuy\u1ebft th\u1ecb b\u1ea1n c\u0169ng ph\u1ea3i th\u01b0\u1eddng xuy\u00ean luy\u1ec7n t\u1eadp vi\u1ebft content, n\u00f3 s\u1ebd mang l\u1ea1i cho b\u1ea1n nhi\u1ec1u kinh nghi\u1ec7m v\u1ec1 c\u00e1ch vi\u1ebft content thu h\u00fat v\u00e0 \u00fd t\u01b0\u1edfng h\u01a1n \u0111\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c m\u1ed9t content hay.<\/p>\n<h2>Content hay mang l\u1ea1i nh\u1eefng l\u1ee3i \u00edch g\u00ec?<\/h2>\n<ul>\n<li>Gi\u00fap b\u1ea1n k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng<\/li>\n<li>C\u00f4ng c\u1ee5 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng nh\u1edd chuy\u1ec3n \u0111\u1ed5i<\/li>\n<li>H\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a c\u00e1 nh\u00e2n, doanh nghi\u1ec7p<\/li>\n<li>T\u0103ng l\u01b0u l\u01b0\u1ee3ng \u2018traffic\u201d cho trang web c\u1ee7a b\u1ea1n<\/li>\n<\/ul>\n<h2>C\u00e1ch vi\u1ebft content thu h\u00fat c\u00f3 4 b\u01b0\u1edbc \u0111\u01a1n gi\u1ea3n<\/h2>\n<h3><strong>B\u01b0\u1edbc 1:<\/strong> Nghi\u00ean c\u1ee9u<\/h3>\n<p>\u0110\u1ec3 c\u00f3 th\u1ec3 nghi\u00ean c\u1ee9u t\u1ea1o \u0111\u01b0\u1ee3c m\u1ed9t b\u00e0i content hay, b\u1ea1n c\u1ea7n ph\u1ea3i c\u00f3 ch\u1ee7 \u0111\u1ec1. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c kh\u00f3 kh\u0103n cho nh\u1eefng ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u, s\u1ebd c\u00f3 nh\u1eefng \u00fd t\u01b0\u1edfng t\u1ed1t v\u00e0 ch\u01b0a t\u1ed1t. B\u1ea1n h\u00e3y th\u01b0 th\u1ea3 l\u1ef1a ch\u1ecdn, kh\u00f4ng n\u00ean n\u00f3ng v\u1ed9i \u1edf b\u01b0\u1edbc n\u00e0y. Vi\u1ec7c s\u1eafp x\u1ebfp nh\u1eefng \u00fd t\u01b0\u1edfng trong \u0111\u1ea7u c\u00f3 th\u1ec3 kh\u00e1 m\u1ea5t th\u1eddi gian, b\u1ea1n c\u00f3 th\u1ec3 ghi l\u1ea1i nh\u1eefng g\u00ec m\u00ecnh ngh\u0129 v\u00e0 ph\u00e2n chia ch\u00fang th\u00e0nh:<\/p>\n<p><strong>\u00dd t\u01b0\u1edfng t\u1ed1t:<\/strong> C\u00f3 th\u1ec3 b\u1eaft tay v\u00e0o nghi\u00ean c\u1ee9u v\u00e0 vi\u1ebft b\u00e0i ngay<\/p>\n<div id=\"attachment_12355\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12355\" class=\"size-full wp-image-12355\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-2.webp\" alt=\"20 c\u00e1ch vi\u1ebft content thu th\u00fat kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3\" width=\"800\" height=\"423\" srcset=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-2.webp 800w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-2-300x159.webp 300w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-2-768x406.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-12355\" class=\"wp-caption-text\">C\u00e1ch vi\u1ebft content thu h\u00fat<\/p><\/div>\n<p><strong>\u00dd t\u01b0\u1edfng \u1ed5n:<\/strong> C\u00e1c \u00fd t\u01b0\u1edfng ti\u1ec1m n\u0103ng nh\u01b0ng ch\u01b0a th\u1ef1c s\u1ef1 thu h\u00fat, b\u1ea1n h\u00e3y th\u1eed k\u1ebft h\u1ee3p ch\u00fang v\u1edbi nh\u1eefng th\u1ee9 xung quanh \u0111\u1ec3 c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ec1 t\u00e0i hay h\u01a1n nh\u00e9.<\/p>\n<p><strong>\u00dd t\u01b0\u1edfng c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n th\u00eam:<\/strong> Nh\u1eefng \u00fd t\u01b0\u1edfng ch\u01b0a hay, c\u1ea7n ph\u00e1t tri\u1ec3n ho\u1eb7c c\u1ea7n k\u1ebft h\u1ee3p th\u00eam c\u00e1c y\u1ebfu t\u1ed1 \u0111\u1ec3 hay h\u01a1n.<\/p>\n<p>Sau khi \u0111\u00e3 ch\u1ecdn \u0111\u01b0\u1ee3c \u00fd t\u01b0\u1edfng, b\u1ea1n h\u00e3y ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u c\u00e1c t\u00e0i li\u1ec7u li\u00ean quan (c\u00e1c trang h\u1ecdc thu\u1eadt, b\u00e0i vi\u1ebft c\u1ee7a \u0111\u1ed1i th\u1ee7, s\u00e1ch v\u1edf) \u0111\u1ec3 g\u00e2y d\u1ef1ng ki\u1ebfn th\u1ee9c cho b\u1ea3n th\u00e2n v\u00e0 c\u00f3 n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc h\u01a1n khi vi\u1ebft b\u00e0i.<\/p>\n<h3><strong>B\u01b0\u1edbc 2:<\/strong> Vi\u1ebft b\u00e0i<\/h3>\n<p>B\u1ea1n h\u00e3y x\u00e2y d\u1ef1ng outline tr\u01b0\u1edbc khi b\u1eaft tay v\u00e0o vi\u1ebft content \u0111\u1ec3 tr\u00e1nh l\u1ea1c \u0111\u1ec1. C\u00f3 m\u1ed9t s\u1ed1 v\u1ea5n \u0111\u1ec1 c\u1ea7n gi\u1ea3i quy\u1ebft khi vi\u1ebft b\u00e0i nh\u01b0 sau:<\/p>\n<p><strong>T\u1eeb kho\u00e1<\/strong>: B\u1ea1n c\u1ea7n x\u00e1c \u0111\u1ecbnh ng\u01b0\u1eddi \u0111\u1ecdc s\u1ebd t\u00ecm ki\u1ebfm b\u1eb1ng t\u1eeb, c\u1ee5m t\u1eeb n\u00e0o khi mu\u1ed1n t\u00ecm \u0111\u1ebfn ch\u1ee7 \u0111\u1ec1 b\u1ea1n \u0111ang vi\u1ebft. Ch\u1ecdn ra m\u1ed9t v\u00e0i t\u1eeb kho\u00e1, sau \u0111\u00f3 l\u1ed3ng gh\u00e9p ch\u00fang m\u1ed9t c\u00e1ch th\u00f4ng minh v\u00e0o b\u00e0i vi\u1ebft.<\/p>\n<p>X\u00e1c \u0111\u1ecbnh m\u1ee5c \u0111\u00edch v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng m\u00e0 b\u00e0i vi\u1ebft h\u01b0\u1edbng t\u1edbi.<\/p>\n<p>X\u00e1c \u0111\u1ecbnh \u0111\u1ed9 d\u00e0i b\u00e0i vi\u1ebft \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi \u0111\u1ecdc.<\/p>\n<p>Th\u1eed nghi\u1ec7m c\u00e1c \u0111\u1ecbnh d\u1ea1ng v\u00e0 l\u1ed3ng gh\u00e9p h\u00ecnh \u1ea3nh, video \u0111\u1ec3 b\u00e0i vi\u1ebft tr\u1edf n\u00ean sinh \u0111\u1ed9ng h\u01a1n.<\/p>\n<p>C\u1ea7n l\u01b0u \u00fd r\u1eb1ng, content vi\u1ebft ra l\u00e0 d\u00e0nh cho ng\u01b0\u1eddi \u0111\u1ecdc th\u00ec m\u1edbi \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u00eau qu\u1ea3 cao.<\/p>\n<p><a href=\"https:\/\/hostify.vn\/blog\/cach-viet-content-thu-hut-khach-hang\/\" target=\"_blank\" rel=\"noopener\"><strong>C\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng<\/strong><\/a> ch\u00ednh l\u00e0 lu\u00f4n \u0111\u1eb7t c\u1ea3m nh\u1eadn ng\u01b0\u1eddi d\u00f9ng l\u00ean \u0111\u1ea7u ti\u00ean s\u1ebd \u0111\u01b0\u1ee3c y\u00eau th\u00edch. Th\u00eam c\u1ea3m x\u00fac v\u00e0o b\u00e0i vi\u1ebft c\u0169ng l\u00e0 m\u1ed9t c\u00e1ch t\u1ed1t \u0111\u1ec3 b\u00e0i vi\u1ebft hay h\u01a1n (tu\u1ef3 thu\u1ed9c v\u00e0o ch\u1ee7 \u0111\u1ec1 v\u00e0 m\u1ee5c \u0111\u00edch vi\u1ebft b\u00e0i).<\/p>\n<h3>B\u01b0\u1edbc 3: Ki\u1ec3m tra l\u1ea1i content<\/h3>\n<p>Sau khi ho\u00e0n th\u00e0nh b\u00e0i vi\u1ebft, b\u1ea1n h\u00e3y \u0111\u1ecdc l\u1ea1i b\u00e0i vi\u1ebft. B\u01b0\u1edbc n\u00e0y gi\u00fap b\u1ea1n ph\u00e1t hi\u1ec7n v\u00e0 ch\u1ec9nh s\u1eeda c\u00e1c l\u1ed7i nh\u01b0 ch\u00ednh t\u1ea3, c\u00e2u t\u1ed1i ngh\u0129a hay s\u1eed d\u1ee5ng t\u1eeb ng\u1eef ch\u01b0a hay. Trong qu\u00e1 tr\u00ecnh n\u00e0y, h\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng m\u00ecnh l\u00e0 ng\u01b0\u1eddi \u0111\u1ecdc \u0111\u1ec3 c\u00f3 th\u1ec3 s\u1eeda b\u00e0i vi\u1ebft hay h\u01a1n, ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng b\u1ea1n \u0111ang h\u01b0\u1edbng \u0111\u1ebfn.<\/p>\n<h3>B\u01b0\u1edbc 4: Ch\u1ec9nh s\u1eeda<\/h3>\n<p>\u0110\u00e2y ch\u00ednh l\u00e0 b\u01b0\u1edbc cu\u1ed1i c\u00f9ng c\u1ea7n th\u1ef1c hi\u1ec7n trong c\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng. H\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c l\u1ed7i \u0111\u01b0\u1ee3c ph\u00e1t hi\u1ec7n \u1edf b\u01b0\u1edbc 3 \u0111\u01b0\u1ee3c s\u1eeda v\u00e0 ho\u00e0n thi\u1ec7n. Quan tr\u1ecdng kh\u00f4ng k\u00e9m l\u00e0 b\u1ea1n \u0111\u1eebng qu\u00ean t\u1ed1i \u01b0u b\u00e0i vi\u1ebft c\u1ee7a m\u00ecnh theo t\u1eebng m\u1ee5c \u0111\u00edch ho\u1eb7c theo n\u1ec1n t\u1ea3ng \u0111\u0103ng t\u1ea3i b\u00e0i bi\u1ebft. N\u1ebfu b\u00e0i SEO th\u00ec b\u1ea1n n\u00ean t\u1ed1i \u01b0u keyword ho\u1eb7c b\u00e0i Facebook th\u00ec c\u1ea7n xem title \u0111\u00e3 \u0111\u1ee7 thu h\u00fat ng\u01b0\u1eddi \u0111\u1ecdc ch\u01b0a?<\/p>\n<h2>8 C\u1ea5u tr\u00fac Content hay v\u00e0 s\u00e1ng t\u1ea1o<\/h2>\n<p>Tr\u1edf th\u00e0nh Content writer c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u1ea7n t\u1ea1o ra n\u1ed9i dung h\u1ea5p d\u1eabn \u0111\u1ec3 qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5 ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c b\u1ed5 \u00edch v\u00e0 b\u1ea1n h\u00e3y lu\u00f4n n\u1ed7 l\u1ef1c trau d\u1ed3i ki\u1ebfn th\u1ee9c v\u00e0 ph\u00e1t tri\u1ec3n b\u1ea3n th\u00e2n. \u0110\u1ec3 vi\u1ec7c n\u00e0y tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n, h\u00e3y c\u00f9ng xem qua 8 c\u1ea5u tr\u00fac t\u1ea1o n\u1ed9i dung sau \u0111\u00e2y \u0111\u1ec3 n\u00e2ng cao k\u1ef9 n\u0103ng c\u1ee7a b\u1ea1n nh\u00e9.<\/p>\n<h3>APP (Agree \u2013 Promise \u2013 Preview)<\/h3>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t c\u00f4ng th\u1ee9c Content \u0111\u01a1n gi\u1ea3n nh\u01b0ng l\u1ea1i mang hi\u1ec7u qu\u1ea3 khi b\u1ea1n ch\u01b0a c\u00f3 \u00fd t\u01b0\u1edfng. APP bao g\u1ed3m ba ph\u1ea7n:<\/p>\n<p><strong>Agree:<\/strong> Th\u1eeba nh\u1eadn v\u00e0 \u0111\u1ed3ng \u00fd v\u1edbi v\u1ea5n \u0111\u1ec1 c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc g\u1eb7p ph\u1ea3i v\u00e0 c\u1ea7n t\u00ecm hi\u1ec3u.<\/p>\n<p><strong>Promise:<\/strong> H\u1ee9a h\u1eb9n v\u1edbi ng\u01b0\u1eddi \u0111\u1ecdc nh\u1eefng ki\u1ebfn th\u1ee9c b\u1ea1n mang l\u1ea1i<\/p>\n<p><strong>Preview:<\/strong> Hi\u1ec3n th\u1ecb n\u1ed9i dung \u0111\u00e3 \u0111\u1ec1 c\u1eadp tr\u01b0\u1edbc \u0111\u00f3<\/p>\n<h3>AIDA (Attention \u2013 Interest \u2013 Desire \u2013 Action)<\/h3>\n<div id=\"attachment_12356\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12356\" class=\"size-full wp-image-12356\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-3.webp\" alt=\"c\u00e1ch vi\u1ebft content thu th\u00fat kh\u00e1ch h\u00e0ng \" width=\"800\" height=\"430\" srcset=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-3.webp 800w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-3-300x161.webp 300w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-3-768x413.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-12356\" class=\"wp-caption-text\">AIDA (Attention \u2013 Interest \u2013 Desire \u2013 Action)<\/p><\/div>\n<p>C\u00f4ng th\u1ee9c AIDA gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng t\u1ea1o, kh\u01a1i d\u1eady s\u1ef1 t\u00f2 m\u00f2 v\u00e0 h\u01b0\u1edbng m\u1ecdi ng\u01b0\u1eddi h\u00e0nh \u0111\u1ed9ng theo \u00fd mu\u1ed1n c\u1ee7a b\u1ea1n. V\u00ec v\u1eady, c\u00f4ng th\u1ee9c AIDA l\u00e0 s\u1ef1 l\u1ef1a ch\u1ecdn t\u1ed1t nh\u1ea5t \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3 m\u1ed9t c\u00e1ch nhanh ch\u00f3ng. C\u00f4ng th\u1ee9c n\u00e0y \u0111\u01b0\u1ee3c t\u1ea1o cho ng\u01b0\u1eddi \u0111\u1ecdc:<\/p>\n<p><strong>Attention:<\/strong> T\u1ea1o s\u1ef1 ch\u00fa \u00fd ng\u01b0\u1eddi \u0111\u1ecdc<\/p>\n<p><strong>Interest:<\/strong> Duy tr\u00ec s\u1ef1 quan t\u00e2m<\/p>\n<p><strong>Desire:<\/strong> K\u00edch th\u00edch s\u1ef1 mong mu\u1ed1n c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc<\/p>\n<p><strong>Action:<\/strong> Chuy\u1ec3n \u0111\u1ed5i mong mu\u1ed1n th\u00e0nh h\u00e0nh \u0111\u1ed9ng<\/p>\n<h3>FAB (Features \u2013 Advantages \u2013 Benefits)<\/h3>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t c\u00f4ng th\u1ee9c \u0111\u1ec3 ng\u01b0\u1eddi vi\u1ebft s\u1eafp x\u1ebfp th\u00f4ng \u0111i\u1ec7p c\u1ee7a h\u1ecd v\u00e0 truy\u1ec1n t\u1ea3i ch\u00fang m\u1ed9t c\u00e1ch h\u1ea5p d\u1eabn v\u00e0 lcu\u1ed1n h\u00fat, \u0111\u1ea7y t\u00ednh thuy\u1ebft ph\u1ee5c. C\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh c\u1ee7a FAB l\u00e0:<\/p>\n<p><strong>Feature:<\/strong> T\u00ednh n\u0103ng, th\u00f4ng tin c\u1ee7a s\u1ea3n ph\u1ea9m, c\u00e1c th\u00f4ng s\u1ed1, th\u00e0nh ph\u1ea7n\u2026<\/p>\n<p><strong>Advantages<\/strong>: \u01afu \u0111i\u1ec3m c\u1ee7a s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5.<\/p>\n<p><strong>Benefits:<\/strong> L\u1ee3i \u00edch c\u1ee7a s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 b\u1ea1n mang l\u1ea1i.<\/p>\n<h3>PAS (Problem \u2013 Agitate \u2013 Solve)<\/h3>\n<p>Do kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng r\u1ed9ng r\u00e3i, PAS \u0111\u01b0\u1ee3c coi l\u00e0 c\u00f4ng c\u1ee5 ch\u00ednh th\u1ee9c th\u1ed1ng tr\u1ecb m\u1ea1ng x\u00e3 h\u1ed9i. PAS \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng r\u1ed9ng r\u00e3i trong c\u00e1c b\u00e0i vi\u1ebft PR nh\u01b0 email, t\u1edd r\u01a1i v\u00e0 blog. Bi\u1ec3u th\u1ee9c n\u00e0y th\u01b0\u1eddng \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y nh\u01b0 sau:<\/p>\n<p><strong>Problem:<\/strong> X\u00e1c \u0111\u1ecbnh v\u1ea5n \u0111\u1ec1<\/p>\n<p><strong>Agitate:<\/strong> Kho\u00e9t s\u00e2u v\u1ea5n \u0111\u1ec1<\/p>\n<p><strong>Solve:<\/strong> Gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1<\/p>\n<p>C\u00f4ng th\u1ee9c t\u1ea1o content n\u00e0y gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc hi\u1ec3u r\u00f5 l\u1ee3i \u00edch m\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 mang l\u1ea1i cho cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd.<\/p>\n<h3>BAB (Before \u2013 After \u2013 Bridge) + t\u1ea1o d\u1ef1ng m\u00f4 h\u00ecnh b\u1eafc c\u1ea7u<\/h3>\n<p>C\u00f4ng th\u1ee9c Bridge Model n\u00e0y s\u1ebd gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc th\u1ecfa m\u00e3n m\u1ee5c \u0111\u00edch t\u00ecm ki\u1ebfm, \u0111\u01b0a ra l\u1eddi h\u1ee9a, \u0111\u1ed3ng th\u1eddi \u0111\u1ec1 c\u1eadp \u0111\u00f4i n\u00e9t v\u1ec1 n\u1ed9i dung c\u1ee7a content. BAB \u0111\u01b0\u1ee3c ti\u1ebfn h\u00e0nh qua 3 b\u01b0\u1edbc:<\/p>\n<p><strong>Before:<\/strong> T\u1ea1o m\u1ed9t vi\u1ec5n c\u1ea3nh \u0111\u1eb9p cho ng\u01b0\u1eddi \u0111\u1ecdc c\u1ee7a b\u1ea1n.<\/p>\n<p><strong>After:<\/strong> L\u1eddi nh\u1eafc \u1edf tr\u1ea1ng th\u00e1i hi\u1ec7n t\u1ea1i.<\/p>\n<p><strong>Bridge:<\/strong> T\u1ea1o ra m\u1ed9t c\u1ea7u n\u1ed1i gi\u1eefa t\u1ea7m nh\u00ecn v\u00e0 th\u1ef1c t\u1ebf, t\u1eeb \u0111\u00f3 cung c\u1ea5p cho ng\u01b0\u1eddi \u0111\u1ecdc m\u1ed9t gi\u1ea3i ph\u00e1p.<\/p>\n<h3>4A (Awareness-Attitude-Action-Act again)<\/h3>\n<p>D\u1ef1a tr\u00ean c\u00f4ng th\u1ee9c AIDA, c\u00f4ng th\u1ee9c 4A \u0111\u00e3 \u0111\u01b0\u1ee3c c\u1ea3i ti\u1ebfn \u0111\u1ec3 cung c\u1ea5p cho ng\u01b0\u1eddi \u0111\u1ecdc tr\u1ea3i nghi\u1ec7m m\u1edbi v\u00e0 gi\u00fap h\u1ecd h\u00e0nh \u0111\u1ed9ng nhanh ch\u00f3ng v\u00e0 l\u1eb7p l\u1ea1i h\u00e0nh \u0111\u1ed9ng c\u1ee7a m\u00ecnh.<\/p>\n<p><strong>Aware:<\/strong> Nh\u1eadn bi\u1ebft<\/p>\n<p><strong>Attitude:<\/strong> Th\u00e1i \u0111\u1ed9<\/p>\n<p><strong>Act:<\/strong> H\u00e0nh \u0111\u1ed9ng<\/p>\n<p><strong>Act again:<\/strong> L\u1eb7p l\u1ea1i h\u00e0nh \u0111\u1ed9ng<\/p>\n<p>Act again ch\u00ednh l\u00e0 m\u1ea5u ch\u1ed1t c\u1ee7a m\u00f4 h\u00ecnh 4A, v\u00ec th\u1eddi \u0111\u1ea1i n\u00e0y nay, ng\u01b0\u1eddi \u0111\u1ecdc lu\u00f4n c\u00f3 t\u00e2m th\u1ebf nh\u00e0m ch\u00e1n khi c\u1ee9 g\u1eb7p nh\u1eefng content tr\u00f9ng l\u1eb7p v\u1ec1 nh\u1eefng g\u00f3c nh\u00ecn kh\u00e1c nhau l\u00e0m r\u1ed1i lo\u1ea1n s\u1ef1 l\u1ef1a ch\u1ecdn c\u1ee7a h\u1ecd.<\/p>\n<h3>4C (Clear \u2013 Concise \u2013 Compelling \u2013 Credible)<\/h3>\n<p>4C l\u00e0 c\u1ea5u tr\u00fac ti\u00eau chu\u1ea9n gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng t\u1ea1o ra nh\u1eefng content hi\u1ec7u qu\u1ea3 thu h\u00fat ng\u01b0\u1eddi \u0111\u1ecdc. N\u00f3i c\u00e1ch kh\u00e1c, khi b\u1ea1n b\u00ed \u00fd t\u01b0\u1edfng, 4C l\u00e0 gi\u1ea3i ph\u00e1p ho\u00e0n h\u1ea3o gi\u00fap b\u1ea1n t\u1ea1o ra nh\u1eefng b\u00e0i vi\u1ebft hi\u1ec7u qu\u1ea3. Bi\u1ec3u th\u1ee9c n\u00e0y bao g\u1ed3m b\u1ed1n y\u1ebfu t\u1ed1 quan tr\u1ecdng:<\/p>\n<p><strong>Clear:<\/strong> R\u00f5 r\u00e0ng<\/p>\n<p><strong>Concise:<\/strong> S\u00fac t\u00edch<\/p>\n<p><strong>Compelling:<\/strong> Thuy\u1ebft ph\u1ee5c<\/p>\n<p><strong>Credible:<\/strong> \u0110\u00e1ng tin<\/p>\n<h3>4P (Picture \u2013 Promise \u2013 Prove \u2013 Push)<\/h3>\n<div id=\"attachment_12357\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12357\" class=\"wp-image-12357 size-full\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-4.webp\" alt=\"20 c\u00e1ch vi\u1ebft content thu th\u00fat kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3\" width=\"800\" height=\"416\" srcset=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-4.webp 800w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-4-300x156.webp 300w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-4-768x399.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-12357\" class=\"wp-caption-text\">4P (Picture \u2013 Promise \u2013 Prove \u2013 Push)<\/p><\/div>\n<p>4P l\u00e0 m\u1ed9t trong nh\u1eefng c\u1ea5u tr\u00fac ph\u1ed5 bi\u1ebfn d\u00e0nh cho nh\u1eefng ng\u01b0\u1eddi vi\u1ebft content chuy\u00ean v\u1ec1 qu\u1ea3ng c\u00e1o Facebook. C\u1ea5u tr\u00fac n\u00e0y c\u00f3 4 y\u1ebfu t\u1ed1:<\/p>\n<p><strong>Picture:<\/strong> H\u00ecnh \u1ea3nh<\/p>\n<p><strong>Promise:<\/strong> L\u1eddi h\u1ee9a h\u1eb9n<\/p>\n<p><strong>Prove:<\/strong> S\u1ef1 cung c\u1ea5p<\/p>\n<p><strong>Push:<\/strong> Th\u00fac \u0111\u1ea9y h\u00e0nh \u0111\u1ed9ng<\/p>\n<h2>12 chi\u1ebfn thu\u1eadt trong c\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng.<\/h2>\n<p>\u0110\u1ec3 t\u00ecm hi\u1ec1u m\u1ed9t c\u00e1ch vi\u1ebft b\u00e0i content thu h\u00fat, ch\u00fang ta h\u00e3y tham kh\u1ea3o c\u00e1c chi\u1ebfn thu\u1eadt sau \u0111\u00e2y nh\u00e9.<\/p>\n<h3>B\u00e0i vi\u1ebft hay lu\u00f4n \u0111\u01b0\u1ee3c b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e2u h\u1ecfi<\/h3>\n<p>Chi\u1ebfn thu\u1eadt n\u00e0y \u0111\u00e1nh v\u00e0o t\u00e2m l\u00fd ng\u01b0\u1eddi \u0111\u1ecdc, khi\u1ebfn h\u1ecd h\u1ee9ng th\u00fa v\u1edbi b\u00e0i vi\u1ebft ngay l\u1eadp t\u1ee9c. Khi \u0111\u1ecdc \u0111\u01b0\u1ee3c c\u00e2u h\u1ecfi khi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc k\u00e9o xu\u1ed1ng m\u1ed9t c\u00e1ch v\u00f4 th\u1ee9c \u0111\u1ec3 t\u00ecm c\u00e2u tr\u1ea3 l\u1eddi, b\u1edfi s\u1ef1 t\u00f2 m\u00f2 v\u00e0 mu\u1ed1n t\u00ecm hi\u1ec3u ki\u1ebfn th\u1ee9c m\u1edbi. \u0110\u00e2y l\u00e0 chi\u1ebfn thu\u1eadt \u0111\u01b0\u1ee3c nhi\u1ec1u blogger v\u00e0 copywriter \u00e1p d\u1ee5ng \u0111\u1ec3 thu h\u00fat ng\u01b0\u1eddi \u0111\u1ecdc.<\/p>\n<h3>Th\u1ef1c hi\u1ec7n Split Testing cho title<\/h3>\n<p>Khi b\u1ea1n l\u1ef1a ch\u1ecdn ti\u00eau \u0111\u1ec1 cho b\u00e0i vi\u1ebft, h\u00e3y th\u1eed v\u1eadn d\u1ee5ng Split Test \u0111\u1ec3 ki\u1ec3m tra \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a ch\u00fang. Split Test (hay c\u00f2n g\u1ecdi l\u00e0 A\/B Testing) gi\u00fap b\u1ea1n so s\u00e1nh 2 ho\u1eb7c nhi\u1ec1u phi\u00ean b\u1ea3n trong c\u00f9ng m\u1ed9t \u0111i\u1ec1u ki\u1ec7n. Ph\u01b0\u01a1ng ph\u00e1p sau \u0111\u00f3 s\u1ebd \u0111\u00e1nh gi\u00e1 v\u00e0 ch\u1ecdn ra phi\u00ean b\u1ea3n n\u00e0o mang l\u1ea1i hi\u1ec7u qu\u1ea3. \u0110\u1ec3 s\u1eed d\u1ee5ng Split Test, b\u1ea1n c\u1ea7n c\u00e0i \u0111\u1eb7t plugin Title Experiment Free (d\u00e0nh cho wordpress) r\u1ed3i t\u1ea1o ra c\u00e1c ti\u00eau \u0111\u1ec1 m\u00ecnh mu\u1ed1n.<\/p>\n<h3>Vi\u1ebft content s\u1eed d\u1ee5ng ng\u00f4n t\u1eeb c\u1ea5p \u0111\u1ed9 \u0111\u01a1n gi\u1ea3n, d\u1ec5 hi\u1ec3u.<\/h3>\n<div id=\"attachment_12358\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12358\" class=\"size-full wp-image-12358\" src=\"https:\/\/hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-5.webp\" alt=\"20 c\u00e1ch vi\u1ebft content thu th\u00fat kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3\" width=\"800\" height=\"420\" \/><p id=\"caption-attachment-12358\" class=\"wp-caption-text\">Vi\u1ebft content s\u1eed d\u1ee5ng ng\u00f4n t\u1eeb c\u1ea5p \u0111\u1ed9 \u0111\u01a1n gi\u1ea3n, d\u1ec5 hi\u1ec3u.<\/p><\/div>\n<p>B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c t\u1eeb ng\u1eef \u0111\u01a1n gi\u1ea3n nh\u01b0 th\u1ec3 b\u1ea1n \u0111ang n\u00f3i chuy\u1ec7n trong \u0111\u1eddi th\u1ef1c \u0111\u1ec3 ti\u1ebfp c\u1eadn ng\u01b0\u1eddi \u0111\u1ecdc m\u00e0 kh\u00f4ng g\u00e2y m\u1ec7t m\u1ecfi cho h\u1ecd. Nh\u1eefng\u00a0content\u00a0kh\u00f3 \u0111\u1ecdc, hoa m\u1ef9 g\u00e2y kh\u00f3 hi\u1ec3u s\u1ebd ch\u1ec9 l\u00e0m ng\u01b0\u1eddi \u0111\u1ecdc l\u01b0\u1edbt qua ho\u1eb7c kh\u00f4ng c\u1ea3m th\u1ea5y h\u1ee9ng th\u00fa, \u1ea5n t\u01b0\u1ee3ng, do \u0111\u00f3 h\u1ecd s\u1ebd kh\u00f4ng h\u00e0nh \u0111\u1ed9ng, kh\u00f4ng nh\u1edb t\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n<p>B\u1ea1n c\u1ea7n ph\u1ea3i s\u1eed d\u1ee5ng t\u1eeb ng\u1eef v\u00e0 v\u0103n phong ph\u00f9 h\u1ee3p cho \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh. Kh\u00f4ng l\u1ea1m d\u1ee5ng thu\u1eadt ng\u1eef, gi\u1ea3m c\u00e2u v\u0103n kh\u00f3 hi\u1ec3u ho\u1eb7c x\u00f3a tr\u1ef1c ti\u1ebfp kh\u1ecfi b\u00e0i vi\u1ebft c\u1ee7a m\u00ecnh.<\/p>\n<h3>S\u1eafp x\u1ebfp c\u00e1c n\u1ed9i dung quan tr\u1ecdng l\u00ean \u0111\u1ea7u<\/h3>\n<p>C\u00f3 m\u1ed9t s\u1ef1 th\u1eadt l\u00e0 ch\u1ec9 c\u00f3 kho\u1ea3ng 30% ng\u01b0\u1eddi d\u00f9ng \u0111\u1ecdc \u0111\u1ebfn cu\u1ed1i b\u00e0i vi\u1ebft. V\u00ec v\u1eady, b\u1ea1n n\u00ean \u0111\u1eb7t n\u1ed9i dung quan tr\u1ecdng l\u00ean \u0111\u1ea7u \u0111\u1ec3 thu h\u00fat, g\u00e2y \u1ea5n t\u01b0\u1ee3ng ngay t\u1eeb ban \u0111\u1ea7u. \u0110i\u1ec1u b\u1ea1n c\u1ea7n l\u00e0m l\u00e0 x\u00e1c \u0111\u1ecbnh n\u1ed9i dung quan tr\u1ecdng, c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng l\u1edbn v\u00e0 \u0111\u01b0a n\u00f3 l\u00ean \u0111\u1ea7u b\u00e0i. T\u01b0\u01a1ng t\u1ef1 nh\u01b0 khi \u0111\u1ecdc b\u00e1o, \u0111\u1ed9c gi\u1ea3 c\u00f3 th\u1ec3 thu th\u1eadp th\u00f4ng tin h\u1ecd c\u1ea7n v\u00e0 r\u1eddi kh\u1ecfi trang \u0111\u00f3 ngay.<\/p>\n<h3>G\u1ee3i \u00fd v\u1ec1 nh\u1eefng n\u1ed9i dung s\u1eafp \u0111\u1ec1 c\u1eadp trong b\u00e0i vi\u1ebft<\/h3>\n<p>M\u1ed9t c\u00e1ch vi\u1ebft content thu h\u00fat n\u1eefa l\u00e0 h\u00e3y gi\u1eef ch\u00e2n ng\u01b0\u1eddi \u0111\u1ecdc b\u1eb1ng c\u00e1ch \u0111\u1ec1 c\u1eadp n\u1ed9i dung k\u1ebf ti\u1ebfp. Khi gi\u1edbi thi\u1ec7u tr\u01b0\u1edbc n\u1ed9i dung, kh\u00e1ch h\u00e0ng s\u1ebd v\u00f4 t\u00ecnh nh\u00ecn th\u1ea5y th\u1ee9 l\u00e0m h\u1ecd h\u1ee9ng th\u00fa ho\u1eb7c t\u00f2 m\u00f2 v\u1ec1 th\u1ee9 m\u00e0 b\u1ea1n \u0111ang vi\u1ebft. Vi\u1ec7c ng\u01b0\u1eddi d\u00f9ng \u0111\u1ecdc l\u00e2u v\u00e0 nhi\u1ec1u h\u01a1n s\u1ebd t\u0103ng time on site, chia s\u1ebb m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 nh\u1eefng t\u01b0\u01a1ng t\u00e1c tr\u00ean trang c\u1ee7a b\u1ea1n.<\/p>\n<h3>Bi\u1ebfn \u0111\u1ed5i t\u1eeb kho\u00e1 d\u00e0i<\/h3>\n<p>Long Tail Keyword (t\u1eeb kho\u00e1 m\u1edf r\u1ed9ng\/ t\u1eeb kho\u00e1 c\u00f3 h\u01a1n 3 ch\u1eef) r\u1ea5t h\u1eefu \u00edch cho vi\u1ec7c t\u0103ng traffic website. Nh\u01b0ng nh\u1eefng keyword n\u00e0y kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng nghe t\u1ef1 nhi\u00ean.<\/p>\n<p>V\u00ed d\u1ee5, Long Tail Keyword b\u1ea1n mu\u1ed1n s\u1eed d\u1ee5ng l\u00e0 \u201cs\u1eeda loa iPhone X\u201d. B\u1ea1n s\u1ebd ph\u1ea3i \u0111\u01b0a n\u00f3 v\u00e0o nh\u1eefng \u0111o\u1ea1n v\u0103n v\u1edbi n\u1ed9i dung ph\u00f9 h\u1ee3p: \u201c\u0110i\u1ec7n tho\u1ea1i xu\u1ea5t hi\u1ec7n t\u00ecnh tr\u1ea1ng \u00e2m thanh ch\u1eadp ch\u1eddn, v\u1ea5n \u0111\u1ec1 c\u00f3 th\u1ec3 do loa. B\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o c\u00e1ch s\u1eeda loa iPhone X \u1edf \u0111\u00e2y\u201d.<\/p>\n<div id=\"attachment_12359\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12359\" class=\"size-full wp-image-12359\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-6.webp\" alt=\"C\u00e1ch vi\u1ebft content thu h\u00fat\" width=\"800\" height=\"428\" srcset=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-6.webp 800w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-6-300x161.webp 300w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-6-768x411.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-12359\" class=\"wp-caption-text\">C\u00e1ch vi\u1ebft content thu h\u00fat<\/p><\/div>\n<p>T\u01b0\u01a1ng t\u1ef1, b\u1ea1n h\u00e3y t\u1ea1o ra nhi\u1ec1u bi\u1ebfn th\u1ec3 c\u1ee7a t\u1eeb kho\u00e1 n\u00e0y v\u00e0 ch\u00e8n ch\u00fang v\u00e0o c\u00e1c \u0111o\u1ea1n SEO content m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean nh\u1ea5t c\u00f3 th\u1ec3. L\u01b0u \u00fd khi ch\u00e8n keyword:<\/p>\n<ul>\n<li>\u0110\u1eebng b\u00f3p m\u00e9o keyword khi\u1ebfn Google kh\u00f4ng th\u1ec3 nh\u1eadn ra<\/li>\n<li>B\u1ea1n ch\u1ec9 n\u00ean th\u00eam 1-2 t\u1eeb \u0111\u1ec3 nghe \u00eam tai h\u01a1n<\/li>\n<\/ul>\n<h3>D\u00f9ng Power Words<\/h3>\n<p>Power Word l\u00e0 nh\u1eefng t\u1eeb t\u1ea1o c\u1ea3m x\u00fac m\u1ea1nh m\u1ebd cho ng\u01b0\u1eddi kh\u00e1c. Khi \u0111\u1ecdc l\u00ean, n\u00f3 g\u1ee3i c\u1ea3m gi\u00e1c, th\u00f4i th\u00fac ng\u01b0\u1eddi \u0111\u1ecdc suy ngh\u0129, c\u1ea3m nh\u1eadn v\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 h\u00e0nh \u0111\u1ed9ng. D\u00f9ng Power Word l\u00e0 y\u1ebfu t\u1ed1 ti\u1ec1m n\u0103ng th\u00fac \u0111\u1ea9y SEO Copywriting. Do v\u1eady, b\u1ea1n h\u00e3y t\u1eadn d\u1ee5ng ch\u00e8n nh\u1eefng t\u1eeb n\u00e0y trong headline, v\u0103n b\u1ea3n hay n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng\u2026 cho b\u00e0i vi\u1ebft c\u1ee7a m\u00ecnh.<\/p>\n<h3>S\u1eed d\u1ee5ng c\u00e2u \u1edf th\u1ec3 ch\u1ee7 \u0111\u1ed9ng<\/h3>\n<p>Vi\u1ec7c s\u1eed d\u1ee5ng c\u00e2u \u1edf th\u1ec3 ch\u1ee7 \u0111\u1ed9ng th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c nhi\u1ec1u y\u1ebfu t\u1ed1 c\u00e1 nh\u00e2n h\u01a1n khi vi\u1ebft. Ngo\u00e0i ra, c\u00e2u \u1edf th\u1ec3 n\u00e0y gi\u00fap b\u00e0i vi\u1ebft c\u00f3 t\u00ednh thuy\u1ebft ph\u1ee5c cao h\u01a1n. Gi\u1ecdng v\u0103n \u1edf th\u1ebf ch\u1ee7 \u0111\u1ed9ng nghe h\u00f9ng h\u1ed3n h\u01a1n nhi\u1ec1u so v\u1edbi th\u1ec3 b\u1ecb \u0111\u1ed9ng. N\u00f3 s\u1ebd gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc t\u1ec9nh t\u00e1o v\u00e0 h\u1ee9ng th\u00fa h\u01a1n khi \u0111\u1ecdc b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n.<\/p>\n<h3>K\u1ec3 nh\u1eefng c\u00e2u chuy\u1ec7n, chia s\u1ebb kinh nghi\u1ec7m c\u1ee7a b\u1ea1n<\/h3>\n<p>C\u00f3 m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c th\u00ec ng\u01b0\u1eddi \u0111\u1ecdc mu\u1ed1n c\u00f3 nh\u1eefng kinh nghi\u1ec7m th\u1ef1c t\u1ebf, v\u00ec v\u1eady c\u00e1ch k\u1ec3 c\u00e2u chuy\u1ec7n s\u1ebd c\u1ef1c k\u1ef3 th\u00edch h\u1ee3p trong nh\u1eefng tr\u01b0\u1eddng h\u1ee3p nh\u01b0 v\u1eady.\u00a0<\/p>\n<p>V\u00ed d\u1ee5:\u00a0<\/p>\n<p>C\u00e1ch t\u00f4i x\u00e2y d\u1ef1ng nh\u1eefng b\u00e0i vi\u1ebft h\u00e0ng ng\u00e0n l\u01b0\u1ee3t th\u00edch.<\/p>\n<p>T\u00f4i \u0111\u00e3 ki\u1ebfm 100 tri\u1ec7u\/th\u00e1ng b\u1eb1ng vi\u1ec7c vi\u1ebft content nh\u01b0 th\u1ebf n\u00e0o?<\/p>\n<h3>C\u00e1c y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft cho m\u1ed9t Meta Description t\u1ed1t<\/h3>\n<p>Th\u1ebb Meta Description l\u00e0 nh\u1eefng g\u00ec ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y khi page c\u1ee7a b\u1ea1n hi\u1ec7n di\u1ec7n tr\u00ean C\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/p>\n<p>Th\u1ebb Meta Description l\u00e0 n\u1ed9i dung m\u00e0 ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y \u0111\u1ea7u ti\u00ean, n\u00ean c\u1ea7n ph\u1ea3i g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u00e0 g\u00e2y s\u1ef1 hung th\u00fa v\u1edbi b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n. N\u00f3 gi\u00fap ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh c\u00f3 n\u00ean v\u00e0o xem trang c\u1ee7a b\u1ea1n hay kh\u00f4ng.<\/p>\n<p>C\u00e1c th\u1ebb Meta Description n\u00e0y ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 tu\u1ef3 ch\u1ec9nh \u0111\u01b0\u1ee3c. Y\u00eau c\u1ea7u cho m\u1ed9t th\u1ebb Meta Description n\u00ean c\u00f3:<\/p>\n<p><strong>M\u00f4 t\u1ea3:<\/strong>\u00a0S\u01a1 l\u01b0\u1ee3c v\u1ec1 n\u1ed9i dung b\u00e0i vi\u1ebft<\/p>\n<p><strong>Thuy\u1ebft ph\u1ee5c:<\/strong>\u00a0\u0110\u01b0a ra l\u00fd do ng\u01b0\u1eddi d\u00f9ng c\u1ea7n ch\u1ecdn \u0111\u1ecdc b\u00e0i vi\u1ebft<\/p>\n<p><strong>T\u00f2 m\u00f2:<\/strong>\u00a0L\u00e0m ng\u01b0\u1eddi \u0111\u1ecdc t\u00f2 m\u00f2 v\u1ec1 n\u1ed9i dung b\u00ean trong b\u00e0i vi\u1ebft<\/p>\n<p><strong>Ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c \u0111\u00edch t\u00ecm ki\u1ebfm c\u1ee7a ng\u01b0\u1eddi d\u00f9ng:<\/strong>\u00a0Cho ng\u01b0\u1eddi d\u00f9ng th\u1ea5y b\u00e0i vi\u1ebft n\u00e0y l\u00e0 nh\u1eefng g\u00ec m\u00e0 h\u1ecd \u0111ang c\u1ea7n t\u00ecm.<\/p>\n<p>Th\u1ebb Meta Description ch\u1ee9a t\u1ed1i \u0111a 160 k\u00ed t\u1ef1:\u00a0Kh\u00f4ng c\u00f3 ti\u00eau ch\u00ed ch\u00ednh x\u00e1c n\u00e0o t\u1eeb Google, n\u00ean t\u00f4i khuy\u00ean b\u1ea1n t\u1ed1t nh\u1ea5t th\u1ebb Meta Description ch\u1ec9 n\u00ean ch\u1ee9a 150 \u2013 160 k\u00fd t\u1ef1, n\u1ebfu qu\u00e1 s\u1ed1 l\u01b0\u1ee3ng n\u00e0y, \u0111o\u1ea1n Meta Description c\u1ee7a b\u00e0i vi\u1ebft s\u1ebd b\u1ecb c\u1eaft b\u1edbt v\u00e0 hi\u1ec7n d\u1ea5u \u201c\u2026\u201d \u1edf cu\u1ed1i.<\/p>\n<h3>S\u1eed d\u1ee5ng font ch\u1eef Serif ki\u1ec3m so\u00e1t suy ngh\u0129 c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc<\/h3>\n<div id=\"attachment_12360\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12360\" class=\"size-full wp-image-12360\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-7.webp\" alt=\"Vi\u1ebft content thu h\u00fat\" width=\"800\" height=\"423\" srcset=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-7.webp 800w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-7-300x159.webp 300w, https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2022\/05\/cach-viet-content-thu-hut-7-768x406.webp 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-12360\" class=\"wp-caption-text\">Vi\u1ebft content s\u1eed d\u1ee5ng ng\u00f4n t\u1eeb c\u1ea5p \u0111\u1ed9 \u0111\u01a1n gi\u1ea3n, d\u1ec5 hi\u1ec3u.<\/p><\/div>\n<p>Ph\u00f4ng ch\u1eef l\u00e0 ng\u00f4n ng\u1eef h\u00ecnh th\u1ec3 c\u1ee7a b\u00e0i vi\u1ebft content. Gi\u1edd \u0111\u00e2y, ph\u00f4ng ch\u1eef kh\u00f4ng ch\u1ec9 th\u1ec3 hi\u1ec7n giai \u0111i\u1ec7u c\u1ee7a content m\u00e0 c\u00f2n \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1eddi gian ng\u01b0\u1eddi d\u00f9ng \u0111\u1ecdc content c\u1ee7a b\u1ea1n.<\/p>\n<p>Nh\u1eefng ph\u00f4ng ch\u1eef n\u00e0y c\u0169ng c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edbng \u0111\u1ebfn c\u1ea3m nh\u1eadn c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc v\u1ec1 content c\u1ee7a b\u1ea1n.<\/p>\n<p>Ch\u1eb3ng h\u1ea1n nh\u01b0 ph\u00f4ng ch\u1eef Medium t\u1ea1o c\u1ea3m gi\u00e1c nh\u1eb9 nh\u00e0ng nh\u01b0ng t\u1ea1o s\u1ef1 tin c\u1eady. Font ch\u1eef l\u1edbn s\u1ebd d\u1ec5 \u0111\u1ecdc h\u01a1n, d\u1ec5 hi\u1ec3u h\u01a1n. V\u00ec v\u1eady, h\u00e3y c\u1ea9n th\u1eadn khi l\u1ef1a ch\u1ecdn font ch\u1eef nh\u00e9. L\u01b0u \u00fd khi ch\u1ecdn font ch\u1eef:<\/p>\n<ul>\n<li>Kh\u00f4ng \u0111\u1eb7t nhi\u1ec1u font ch\u1eef trong c\u00f9ng m\u1ed9t b\u00e0i vi\u1ebft<\/li>\n<li>Kh\u00f4ng \u0111\u1eb7t nhi\u1ec1u font ch\u1eef kh\u00e1c nhau cho nh\u1eefng b\u00e0i vi\u1ebft trong c\u00f9ng m\u1ed9t website. Nh\u1eefng s\u1ef1 kh\u00e1c bi\u1ec7t \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0m website b\u1ea1n tr\u00f4ng thi\u1ebfu chuy\u00ean nghi\u1ec7p.<\/li>\n<\/ul>\n<h3>S\u1eed d\u1ee5ng Grammarly \u0111\u1ec3 check l\u1ea1i l\u1ed7i ch\u00ednh t\u1ea3<\/h3>\n<p>D\u00f9 l\u00e0 ti\u1ebfng Anh hay ti\u1ebfng Vi\u1ec7t, l\u1ed7i sai ch\u00ednh t\u1ea3 khi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc c\u1ea3m th\u1ea5y kh\u00f3 ch\u1ecbu v\u00e0 thi\u1ebfu s\u1ef1 tin t\u01b0\u1edfng. C\u00e1c nghi\u00ean c\u1ee9u khoa h\u1ecdc \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng: 76% ng\u01b0\u1eddi ti\u00eau d\u00f9ng cho r\u1eb1ng s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng khi nh\u1eadn th\u1ea5y c\u00f3 sai s\u00f3t tr\u00ean s\u1ea3n ph\u1ea9m.<\/p>\n<p>\u0110\u00f3 l\u00e0 l\u00fd do v\u00ec sao to\u00e0n b\u1ed9 b\u00e0i content n\u00ean \u0111\u01b0\u1ee3c ki\u1ec3m tra k\u0129 v\u1ec1 l\u1ed7i ch\u00ednh t\u1ea3 tr\u01b0\u1edbc khi \u0111\u0103ng c\u00f4ng khai. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng t\u00ednh n\u0103ng Check Grammar c\u1ee7a Microsoft Word ho\u1eb7c c\u00e1c ph\u1ea7n m\u1ec1m b\u00ean ngo\u00e0i nh\u01b0 extension Grammarly t\u1ea1i C\u1eeda h\u00e0ng Chrome.<\/p>\n<p><strong>T\u00f3m l\u1ea1i, c\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng c\u1ea7n n\u1eafm c\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh nh\u01b0 sau:<\/strong><\/p>\n<p>Ph\u1ea3i x\u00e1c \u0111\u1ecbnh d\u1ea1ng content m\u00e0 b\u1ea1n c\u1ea7n tri\u1ec3n khai: Content Social, Content SEO, Content Email Marketing hay Content Landing Page.<\/p>\n<p>H\u00e3y d\u00e0nh th\u1eddi gian l\u1ef1a ch\u1ecdn \u0111\u1ec1 t\u00e0i hay v\u00e0 \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn.<\/p>\n<p>B\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i nghi\u00ean c\u1ee9u k\u1ef9 \u0111\u1ec1 t\u00e0i m\u00e0 m\u00ecnh vi\u1ebft, c\u00e1c trang top t\u00ecm ki\u1ebfm Google s\u1ebd l\u00e0 ngu\u1ed3n tham kh\u1ea3o h\u1eefu \u00edch, t\u00ecm hi\u1ec1u ki\u1ebfn th\u1ee9c v\u00e0 ki\u1ec3m ch\u1ee9ng c\u00e1c ki\u1ebfn th\u1ee9c m\u00e0 b\u1ea1n thu th\u1eadp c\u00f3 ch\u00ednh x\u00e1c ch\u01b0a.<\/p>\n<p>\u00c1p d\u1ee5ng c\u00e1c c\u1ea5u tr\u00fac content v\u00e0 \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn thu\u1eadt thu h\u00fat \u0111\u1ec3 b\u00e0i vi\u1ebft c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 nh\u01b0 b\u1ea1n mong mu\u1ed1n<\/p>\n<p>H\u00e3y ph\u1ea3i ki\u1ec3m tra l\u1ea1i b\u00e0i vi\u1ebft sau khi ho\u00e0n th\u00e0nh, h\u00e3y \u0111\u1ea3m b\u1ea3o b\u00e0i vi\u1ebft kh\u00f4ng c\u00f3 l\u1ed7i ch\u00ednh t\u1ea3 v\u00e0 chu\u1ea9n SEO.<\/p>\n<p><em><strong>Xem th\u00eam&gt;&gt;&gt; <a href=\"https:\/\/hostify.vn\/blog\/lam-mmo-la-gi-xu-huong-kiem-tien-online-mmo\/\" target=\"_blank\" rel=\"noopener\">L\u00e0m mmo l\u00e0 g\u00ec? C\u1eadp nh\u1eadt xu h\u01b0\u1edbng ki\u1ebfm ti\u1ec1n online MMO<\/a><\/strong><\/em><\/p>\n<p><strong>Th\u00f4ng tin li\u00ean h\u1ec7 t\u01b0 v\u1ea5n<\/strong><\/p>\n<ul>\n<li><strong>Website:<a href=\"https:\/\/www.hostify.vn\/\"> www.hostify.vn<\/a><\/strong><\/li>\n<li><strong>Li\u00ean h\u1ec7 K\u1ef9 thu\u1eadt:\u00a0<a href=\"tel:02471012369\">0247 1012 369 (Ph\u00edm 2)<\/a><\/strong><\/li>\n<li><strong>Facebook:\u00a0<a href=\"https:\/\/www.facebook.com\/hostify.vn\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/hostify.vn<\/a><\/strong><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u00e0m sao \u0111\u1ec3 content thu h\u00fat \u0111\u01b0\u1ee3c ng\u01b0\u1eddi \u0111\u1ecdc? C\u00e1ch vi\u1ebft content thu h\u00fat kh\u00e1ch h\u00e0ng nh\u01b0 th\u1ebf n\u00e0o? \u0110\u00e2y l\u00e0 c\u00e2u h\u1ecfi m\u00e0 nhi\u1ec1u b\u1ea1n \u0111\u00e3 v\u00e0 \u0111ang l\u00e0m content v\u1eabn c\u00f2n \u0111ang ph\u00e2n v\u00e2n, ch\u01b0a t\u00ecm \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi ch\u00ednh x\u00e1c nh\u1ea5t. Sau \u0111\u00e2y Hostify.vn s\u1ebd g\u1ee3i \u00fd cho b\u1ea1n nh\u1eefng c\u00e1ch&#8230;<\/p>\n","protected":false},"author":1,"featured_media":12353,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-12348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chuyen-muc-khac"],"_links":{"self":[{"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/posts\/12348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/comments?post=12348"}],"version-history":[{"count":0,"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/posts\/12348\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/media\/12353"}],"wp:attachment":[{"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/media?parent=12348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/categories?post=12348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hostify.vn\/blog\/wp-json\/wp\/v2\/tags?post=12348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}